Sustainable umbrellas, senz° designed to last!
Sustainable umbrella designed to last, made from high quality materials and built to be repairable, so no unnecessary waste!
The journey from senz° to sustainability
1.100.000.000 umbrellas are thrown away, Every Year! Simply because they break in foul weather. Few people realize what a mountain of trash this is.
Senz°'s innovation is all about its aerodynamic design, supported by the unique patented construction. Thanks to the asymmetrical shape, the senz° umbrella simply floats through the storm. Due to the design, we extend the lifespan of our umbrella tremendously. The fact that a senz° lasts much longer has the biggest impact on the carbon footprint. After all, the impact of lifespan is many times bigger than materials, manufacturing, packaging or shipping. We tackle the real problem in a no-nonsense way: preventing unnecessary waste!
Senz° philosophy of sustainability
At senz° we don't take the pollution for granted. We looked at the total product life cycle and found that the biggest effect in terms of sustainability is gained from increasing the life span of an umbrella. Therefore, we are not only focusing on short term green washing, but also on creating real, long-term value in our products. The materials in our umbrellas are in our opinion the best fit for the job they have to perform. So, it is not about the eco-friendliness of the individual parts, it is about the sum of those parts. Bringing sustainability to the world of umbrellas, is about changing the mindset.
The impact of senz° translated into the cost of pollution (eco-cost), is shown in the following graph.
In 3 years, a senz° umbrella already reduces the impact on the environment by 67%! Senz° fans of the first hour have been using their senz° umbrella for 9 years and even achieve an 89% reduction!
Fix it, instead of throwing away!
We believe that an umbrella can be much more than a disposable product. We believe it can be a statement, a statement against a polluted world and a statement for taking responsibility. That's why we offer our fans the possibility to replace (lost)parts of their senz°, simply by ordering for free on our website. And if unexpectedly your senz° shows any damage, don't throw it away but give it a second chance by having it repaired by our repair service.
Together we take responsibility for a more environmentally friendly world.